Client breakthroughs

Businesses that were knocking on doors, burning money on SEO, or watching leads go cold. Here is what changed, and the numbers behind it.

$600K
in 95 days, from door knocking
$84K
closed in 12 days
$14.27
back per $1 of ad spend
82%
open rate on a dead list

Every one of these started with a diagnosis

We find the lever that is holding the business back, then build around it. Sometimes that means ads. Sometimes it means the offer was wrong. Usually it means the pieces were never connected in the first place.

Door knocking → $600K in 95 days
Paid adsFunnelsAutomation

Solace Roofing

Grinding through cold calls and door knocking to find work. We built an aggressive paid acquisition and sales automation system. $150K collected within 40 days of launch, nearly $600K by day 95, more than their entire previous year.

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$84K closed in 12 days
Google Search AdsLanding pages

Roofing Company

Burning budget on SEO that never landed, still knocking doors to stay busy. We built a Google Search system that put them in front of homeowners actively searching. $84K closed in twelve days.

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$1 in → $14.27 out
Meta adsCreativeUnit economics

Bloomies

A diaper brand where the maths had to work before the ads could. We rebuilt the unit economics, then the acquisition engine. $7,334 in spend returned $104,683 in tracked purchase value.

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First high-ticket deal in 9 days
Paid adsFunnelCopyEmail

BIG CAE Fitness

Caelan was grinding cold outreach for clients. We overhauled the whole system: ads, tripwire funnel, VSL, email. 500+ ebook downloads, first high-ticket deal within 9 days of launch, around 21 appointments in the first 30 days.

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Calendar booked past capacity
Paid adsAutomationBooking

Business Coach

Chasing leads and fighting to fill a calendar. We built a lead-generation system so aggressive their existing sales capacity could not keep up, and they had to expand the business to handle the demand.

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82% opens on a dead list
Email marketingReactivationCopy

Sports & Performance Brand

A sports and performance brand sitting on a list that had gone completely cold. One reactivation sequence brought 82% back to open and 51% through to click, with no ad spend behind it.

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$26 spend → $4,000 contract
Meta adsCreativeCopy

Jorian Paints

A single campaign for a premium paint and application service. $26 in spend produced over 500 leads, and one signed a $4,000 residential contract after one meeting.

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Referrals before the final call
RebrandMessagingPositioning

Modrn Company

Ashley's brand looked homemade and kept pulling in clients who wanted discounts. A full rebrand and messaging strategy gave her a niche, and she referred two people before we had even finished.

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First paid client from social
Brand strategyContentWebsite

Train with Emma Jane

Years of posting with nothing to show for it and not a single client from social. We built her brand strategy and content system, and she signed her first high-ticket client within weeks.

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The dashboards behind the numbers

Anyone can type a figure onto a website. These are the accounts.

Bloomies ad account
Bloomies. $7,334 in Meta spend returning $104,683 in tracked purchase value. That is $14.27 back for every dollar in.
Google Ads account
Google Search. The roofing account: 2.08K clicks at a 12.28% click-through rate, producing $84K in tracked conversion value from people actively searching.
Meta lead campaign
Meta lead generation. 1,379 leads from a single campaign at $2.92 to $8 each, against a roofing industry average closer to $228.
CRM pipeline
The follow-up engine. $166K of tracked pipeline at 37% conversion, with AI agents qualifying and booking appointments automatically.
Email campaign: 82% open rate, 51% click rate
Sports brand reactivation. 547 contacts on a list that had gone cold. 419 opened, 264 clicked. An 82% open rate and 51% click rate, with no ad spend.
Email campaign: 60% open rate
The follow-up email. Same sequence, three days later: 60% opens and 18% clicks, against an industry average closer to 20%.

What they said afterwards

"Joy was not just a copywriter for me. She became my Jiminy Cricket. If you are looking for your next copywriter, your search can stop here."

RiccardoRiccardoExecutive health strategist, UK

"Joy is an amazing woman, not just professionally but as a human too. Her energy is there every day to push and remind you why you started. Mega dedicated, with a lot of passion and knowledge."

LauraLauraFitness coach and therapist

"Joy is very talented at getting into your head and writing the way you would. Great copy for websites, email campaigns, newsletters, captions and social content."

EmmaEmmaTrain with Emma Jane

"I definitely recommend their services. They understood exactly what I needed and delivered so quickly. I like my videos a lot. They do a great job."

MMonicaActionCOACH
Our promise on the call

You will leave the call knowing your next move, or it cost you nothing but the time

No pitch deck, no pressure, no forty-minute pre-frame before we get to anything useful. We look at your funnel, tell you which of the three levers is costing you money, and show you what fixing it takes. If we are not the right team, we say so and point you at who is. If you finish the call and it was not worth your time, tell us and we will make it right.

Book your growth diagnostic

Not sure which lever is holding you back? Find out in two minutes.

Answer nine questions about your business and the scorecard tells you whether visibility, trust or revenue is the thing costing you money, plus exactly what we would fix first.

Take the 2-minute scorecard No email needed to see your result.

Want your business on this page

Every one of these started with a diagnostic call. We will find what is holding your growth back, tell you the truth about it, and only take you on if we can move it.

Book your growth diagnostic
Vertex Strategix LLC, Wyoming, USA +1 (870) 259-6618 hello@vertexstrategix.com